The “10-Minute Sale” Technique—Delivering Six Months’ Worth of Sales—From Entrepreneur Blair Singer
SB News
28/04/2026
(Dân trí) – American entrepreneur and multimillionaire Blair Singer, also the author of bestselling sales books in the United States, came to Vietnam on 21–22 May to share how to master the “sales game” and create breakthrough sales growth.
“Business Is a Team Sport”
Blair Singer was the trainer and coach for the “Sales and Leadership Mastery” program organized by Success Business School (SB) over two days, from 21–22 May in Hanoi.
How can changing just one number within a system create a leap in sales performance? What tools can help a sales team develop greater accountability and higher productivity? What should be said to help customers change their answer from “no” to “yes”? These are common concerns among many small and medium-sized enterprises as they seek direction for development, sales acceleration, and breakthrough growth.
Blair Singer refers to the concerns above as “pain points”. These “pain points” can be addressed when leaders master core sales skills and strategies.
One of these is the seven-step sales process that he personally developed and validated through many successful sales systems worldwide.
With 30 years of sales experience, Blair Singer outlined the principles that must be followed and the mistakes that must be avoided in order to succeed in this field.
Principle No. 1: Sales equals income. If you cannot sell, there is no money.
Principle No. 2: The hardest customer to persuade is yourself. If you can convince yourself that you can succeed and overcome adversity, then you will succeed.
Principle No. 3: Any major endeavor requires a team united by a shared mission and goals.
“The biggest mistake people make in business is trying to build a company alone. Business is a team sport. Working alone will limit your financial growth, restrict your creativity, and lead to burnout,” Blair Singer explained.
Blair Singer has witnessed many business leaders working alone without realizing that achieving their income goals requires a team. Conversely, some leaders have teams but find themselves carrying all sales pressure on their own shoulders.
In reality, the “team sport” of sales requires the right techniques to play effectively. Sales techniques, business team-building techniques, and techniques for operating systems within an organization are among the skills that business owners need to be trained in by experienced practitioners.
Mastering the “Psychological Steering Wheel” for Exponential Growth
Known for his technique of instantly converting customers who initially refuse into customers who agree to buy, Blair Singer revealed that the secret lies in the “psychological steering wheel”.
“Each of us has many psychological barriers, fears, and uncertainties. I have no magic trick other than helping you control your ‘psychological steering wheel’, break through barriers and fears, so that you can turn customers from saying ‘no’ into saying ‘yes’. When you master the ‘psychological steering wheel’, you will also learn how to become someone who consistently attracts major deals, while leading and inspiring your team,” the entrepreneur shared.
He also expressed confidence that practical exercises designed by him, completed in just 10 minutes, could help businesses generate an amount of money equal to the revenue of the previous six months or even an entire year combined.
An SB representative stated that in future trends, product sales will shift toward automated processes supported by low-cost solutions. The future role of salespeople will be to become problem-solvers, supporters, educators, and partners.
Inviting entrepreneur Blair Singer to Vietnam is part of the organization’s objective to support the entrepreneurial community and small and medium-sized enterprises in staying informed about new directions, proactively embracing sales trends, maintaining breakthrough growth, and achieving sustainable development.
“Sales is not simply about selling products or services. One obstacle for businesses is inadequate cash flow resulting from not knowing how to sell or believing that they know how to sell. Leaders will learn how to experience exponential growth instead of slow, linear growth,” the SB representative said about Blair Singer’s program.
Mr. Duy Phong, Director of Duy Phong Motorcycle Co., Ltd., shared: “I was very impressed by Blair Singer’s Sales and Leadership Mastery program, especially the lesson on handling customer objections: when a customer says no, that is when the sale truly begins. After participating in the program and returning to share and train my team, sales tripled within approximately the following six months. This result exceeded my expectations.”
Ms. Kiều Oanh, CEO of the Family OneMart supermarket system, shared: “After joining the program, I was very impressed by the lesson on the Code of Honor. On the same day, I generated VND 1 billion in revenue after applying the trainer’s lessons. After the program, my team applied the knowledge and lessons shared by Blair Singer and achieved breakthrough results. I am deeply grateful to him.”
Entrepreneur Blair Singer is an American multimillionaire and author of well-known sales books such as SalesDogs, Little Voice Mastery, and Team Code of Honor. He has previously advised on sales strategy for Singapore Airlines, L’Oréal, and many private banks around the world.
Success Business School is a training organization specializing in personal development and business development for three groups: entrepreneurs, women, and children.
The “Sales & Leadership Mastery” program – “The Art of Sales and Leadership” – was specially designed by Blair Singer to help participants learn how to earn more money in a shorter period of time and train their teams to do the same in order to achieve breakthrough sales growth.
– Time: 8:30 AM – 9:30 PM, 21–22 May
– Venue: Women’s Center, No. 20 Thụy Khuê, Tây Hồ, Hanoi
– Registration hotline: 098 132 1010 – 096 4627 386
– Registration link: https://www.banhangdotpha.com/slm/?utm_source=dantri
